We got tired of guessing from scattered exports. So we built the reporting layer.
We ran outbound across Smartlead, Instantly, and HeyReach. Every week looked the same: export CSVs, merge spreadsheets, and still not know which segments, senders, or channels were actually working.
Outreach Magic connects every tool in your stack into one system. Campaigns, replies, deliverability signals, and LinkedIn activity in one timeline—so you can report to clients and fix problems before they hit pipeline.
We started as a dashboard because operators needed a place to see what was happening. Today that same unified history powers reporting, diagnostics, exports, and optional agent workflows—but the job is still the same: one source of truth for outbound.
We are a small, bootstrapped team building for agencies and outbound teams who outgrew spreadsheet reporting. Our north star: make multi-channel outreach visible.
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Built by operators, for operators.
Outreach Magic isn't a side project from someone who read a blog post about cold email. It's built and used by full-time outreach operators running campaigns across the platforms we integrate with.
The integrations exist because we needed them. The reporting views exist because we had to explain results to clients. The diagnostics exist because deliverability problems are easier to fix when you see them in one place—not buried in five sequencer UIs.
That's the moat: years of unglamorous webhook and mapping work so your team can answer "what's working?" without another Friday merge.
The team
The Outreach Magic team operates out of the Philippines and Canada. We've been shipping integrations to this product on a weekly cadence for two years. New platform support gets added on customer request - if your tool isn't in the list, open an issue on GitHub or DM us. We add a new one most weeks.
Our core values
Clarity Over Complexity
We build simple tools that turn complex, multi-channel data into confident action.
Customer-Obsessed
We win only when you win. Your results guide every roadmap decision we make.
Adaptable by Design
The outreach landscape changes daily. Outreach Magic evolves with it so your strategy stays ahead.
Pragmatic Transparency
We build in the open and tell you what the data says-even when it's uncomfortable.
Your data, your workspace
Sequencer events sync through our infrastructure into your Outreach Magic workspace. We process account, billing, and relay data to operate the service—as described in our Privacy Policy—and we do not sell your outreach data to third parties.
Ready to see it?
Start a free trial, connect your first sequencer, and get multi-channel visibility in minutes.