Connect Instantly to Outreach Magic

    Webhook setup guide for unified email + LinkedIn outreach analytics

    Connecting Instantly to Outreach Magic via webhook ensures your outreach data flows into one unified timeline-email + LinkedIn-without manual CSV merges. This setup enables:

    • Real-time analytics and reporting
    • Attribution clarity across channels
    • One local timeline your agent can query
    • Unified timeline view of all outreach activities

    Webhook

    https://api.outreachmagic.io/hook/instantly_YOUR_TOKEN

    Copy the full URL from the Instantly tile on the Connections page in Outreach Magic.

    Setup Instructions

    Follow these step-by-step instructions to connect Instantly to Outreach Magic via webhook.

    1. 1

      Open Connections in Outreach Magic

      Navigate to https://app.outreachmagic.io/connections and click Instantly.

      Outreach Magic Integrations Page
    2. 2

      Select "Instantly"

      Click the Instantly integration tile on the Connections page.

      Select Instantly integration tile
    3. 3

      Copy Your Webhook URL

      Click "Copy Webhook URL" to copy your unique Outreach Magic webhook endpoint. This URL is specific to your account and will be used to receive events from Instantly.

      Copy Webhook URL button
    4. 4

      Open Instantly → Integrations → Webhooks

      Inside Instantly, navigate to the webhooks section:

      Settings → Integrations → Webhooks → Add Webhook
      Instantly webhooks settings page
    5. 5

      Paste Your Webhook URL

      Insert the Outreach Magic webhook URL you copied earlier into the webhook URL field in Instantly.

      Paste webhook URL in Instantly
    6. 6

      Select "All Events"

      This sends the full event stream from Instantly. Outreach Magic keeps the events you need for reply tracking and sender health in your local database.

      Select All Events in Instantly webhook settings
    7. 7

      Select "All Campaigns"

      This tracks every campaign in one place. Select all campaigns so Outreach Magic receives events from your full Instantly account, not just one send.

      Select All Campaigns in Instantly webhook settings
    8. 8

      Click "Add Webhook" to Finalize

      Your Instantly → Outreach Magic connection is now active. Events will start flowing into Outreach Magic automatically.

      Add Webhook button and confirmation in Instantly
    9. 9

      Verify Events Are Coming Through

      To verify events are flowing, ask your agent to sync and show recent Instantly replies from your local database. You can also check usage on Connections.

    What Happens Next

    Automatic Data Sync

    Once configured, Instantly will automatically send events to Outreach Magic in real-time. No manual CSV exports or merges needed.

    Unified Timeline

    Your email outreach from Instantly will appear alongside LinkedIn activities in a single, unified timeline in Outreach Magic.

    Real-Time Analytics

    Access real-time analytics, lead history insights, and multichannel reporting as events flow into Outreach Magic.

    Attribution Clarity

    Get clear attribution across email and LinkedIn channels, helping you understand which channels drive the best results.

    Troubleshooting

    Events Not Appearing in Outreach Magic

    • • Verify the webhook URL was copied correctly (no extra spaces or characters)
    • • Check that "All Events" and "All Campaigns" are selected in Instantly
    • • Ensure the webhook is active in Instantly's webhook settings
    • • Wait a few minutes for events to sync (there may be a slight delay)

    Webhook URL Not Working

    • • Make sure you're using the webhook URL from your Outreach Magic Connections page
    • • Verify the URL starts with https://
    • • Try copying the webhook URL again from Outreach Magic
    • • Check that your Outreach Magic account is active

    Need Additional Help?

    If you're still experiencing issues, reach out to our support team or check the Outreach Magic Connections page for additional resources.

    Contact Support

    Ready to Connect Instantly?

    Set up your webhook integration and start unifying your email + LinkedIn outreach analytics.