Clay + Outreach Magic

    Connect Clay to Outreach Magic to unify your outreach data: send lead and company attributes from Clay for reporting, and check existing contacts before enriching to save credits.

    Use the guides below to send data from Clay to Outreach Magic via webhook, or to look up leads by email or LinkedIn URL before running enrichment. All Clay documentation and related reading in one place.

    Why connect Clay to Outreach Magic

    Clay powers list building and enrichment; Outreach Magic turns that data into unified reporting and attribution so you see what actually converts.

    Unified reporting

    See email and LinkedIn activity in one place. Segment by Clay attributes—job title, industry, company size—and see which segments drive replies and meetings.

    Save enrichment credits

    Check if a lead already exists in Outreach Magic before running enrichment in Clay. Avoid paying to re-enrich the same contacts across workflows.

    ICP & segmentation

    Push list source, ICP labels, and tags from Clay into Outreach Magic. Slice performance by the same segments you use to build lists.

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